Saturday 14 January 2017

HOUR 127: Generation Creation: Creativity in the age of everything



HOUR 127: (Day 11 on the Diamond Princess - Langkawi, Malaysia) 

Marketing Over Coffee: In this episode dated 2/12/16 John J. Wall brings together three authors Bill Green, Angela Natividad and Darryl Ohrt to discuss their book Generation Creation: Creativity in the age of everything. 

Todays takeaway point was about Culture versus Forced Culture. 

Culture in an organisation develops over time through great leaders and great leadership. When this is combined with great chemistry between team members and an I’VE GOT YOUR BACK attitude, cultural diversity and gender has no influence. You want to be part of the team. 

In contrast, Forced Culture has very little to do with the leaders of the business. In some organisations, a person may be employed to develop the culture in the organisation, however changing the decor, adding funky furniture and saying we’re a fun place to work, does not create true culture. It’s fake and does not work longterm. 

Dr. Tyson E. Franklin

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